Elon Athletics - Identity Standards
Elon University Athletics has established a standard of excellence and a reputation that reaches far beyond the campus walls. The university's athletic family of logos symbolizes both the school's tradition and its elevation as a strong competitor in the Colonial Athletic Association and NCAA Division I athletics. The logos are designed for use on publications, television, apparel and all online mediums. The logos are available in a variety of color separations. If you have any questions regarding the logos or colors, or would like to obtain logo versions not available for download below, please contact the Athletic Communications Office at 336-278-6634.
All logos on this website are trademarked property of Elon University and may not be altered or changed in any way. This includes altering color, proportion, distortion of the mark as well as adding or changing additional words or symbols. Do not create, recreate or personalize additional files.
The Elon Monogram E
The Elon University monogram E was adopted in 2016 to provide a distinctive symbol for a wide variety of uses, both institutional and athletic. The mark is a modern version of the block letter E that has been used throughout Elon’s history, most prominently by the athletics “E Club,” which dates back to the early years of the 20th century. Today’s monogram is a stylized letter in the university colors of maroon and gold, using the Tautz font that is part of the Phoenix athletics identity.
The monogram should be used as a graphic file and not created using Tautz font in a word processing program. This monogram may not be altered or changed in any way. This includes altering color, proportion, distortion of the mark as well as adding or changing additional words or symbols. Do not create, recreate or personalize additional files.
Primary Monogram E (use on WHITE and BLACK backgrounds)
Primary E Monogram - For use on maroon backgrounds
Primary E Monogram - For use on gold backgrounds
Primary Athletics logo
The Primary Athletics logo is versatile and can be used on any color background, as seen below. The logo may not be altered or changed in any way. This includes altering color, proportion, distortion of the mark as well as adding or changing additional words or symbols. Do not create, recreate or personalize additional files. This logo should ALWAYS have a white outline around it.
Secondary Athletics Logo
The Secondary Athletics Logo is versatile and can be used on any color background, as seen below. The logo may not be altered or changed in any way. This includes altering color, proportion, distortion of the mark as well as adding or changing additional words or symbols. Do not create, recreate or personalize additional files. This logo should ALWAYS have a white outline around it.
Elon Official Colors
Color is as significant to a graphic identity as other graphic and brand marks: the official colors of Elon University are Maroon and Gold. As most designers know, precise color matching can be difficult depending on the medium being used, and the art or special effects being used. We recommend using the following colors for their proven versatility and quality consistency across multiple mediums:
Pantone: 188
Hex: #73000a
RGB: 115-0-10
Process CMYK: 16-100-65-58
Pantone: 872 (Metallic)
Hex: #b59a57
RGB: 181-154-87
Process CMYK: 24-31-74-10
Non-metallic alternative gold:
Pantone: 7503C or 7503U
Process CMYK: 24-31-74-10
