ELON, N.C. – Elon Athletics has recently joined an impressive list of national major college athletic programs represented by ISP Sports, the nation’s largest and fastest growing collegiate sports marketing company.
The new relationship between Elon and ISP is a result of the Winston-Salem company’s joint acquisition (along with Learfield Sports) of Action Sports Media, which had previously held the multimedia marketing rights for Phoenix sports.
With the partnership, ISP receives the rights to all sales and marketing opportunities associated with the Phoenix, including live radio play by play broadcasts, advertising in various athletic department publications and on the official athletic website (ElonPhoenix.com), and all signage in university athletic facilities.
Lucas Kraut will serve as general manager of the ISP office within the Phoenix athletic department, continuing in a similar role that he had held with Action Sports.
Elon joins Appalachian State as members of the Southern Conference who are aligned with ISP, currently the multi-media rights holder for more than 50 major college athletic programs, conferences, events and venues across the nation.
That list of clients includes prominent area schools such as East Carolina, Georgia Tech, South Carolina, Virginia Tech and Wake Forest as well as programs such as Auburn, Syracuse, Vanderbilt and UCLA in other regions of the country. See www.ISPSports.com for a complete company profile and list of university partners.
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